Whale Wise | UK marine mammal conservation charity
We aim to advance marine mammal conservation through scientific research and public engagement. Specifically, we study the interactions between whale populations and human activity. We are a team of conservationists, scientists and educators dedicated to evidence-based protection of the natural world, fair science and the involvement of local communities. Currently, most of our work takes place in Iceland, with other projects in the UK.
Humans have a vested interest in thriving whale populations. Whales are key to a healthy ocean, by stimulating biological productivity and sequestering huge amounts of carbon. Whales also make direct contributions to human society, in terms of economics (e.g., whale-watching), culture and recreational and spiritual value. Above all, we have a moral duty to limit our negative impact on the natural world. Allowing whales to thrive will benefit the planet, humans and whales themselves.
For these reasons, we are dedicated to protecting whale populations.
Recognising that scientific evidence is key to effective conservation, we study the interactions between whale populations and human activity to fill critical conservation knowledge gaps. To maximise the positive impact of our research, we strive to engage industry, policymakers and the general public with our work. Conservation efforts are often hindered by a lack of communication between these groups, so we promote open conversations that build trust and centre local communities. Finally, we support equity and transparency in the field conservation by covering volunteer costs and making our research open-access wherever possible.
The aim of the project was to:
- Secure engagement with fashion retailers
- Policy campaign to get the UK Government to enforce mandatory regulatory action
- A story telling campaign to guide people in the UK to reduce their personal impact.
In spite of all the competing issues over the last couple of years good progress was made on all three aims.
More details of this project and general info about the work of MCS can be found at
Charity No: 1004005 – e mail email@example.com
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